Launch Strategy
I Retired My Group Program After 3 Years – Here’s Why
I haven’t talked a lot about this, but in 2022 my business nearly sent me into a depression. I had signed up for a very expensive coaching program with the goal of scaling my own group program. The program reeled me in with the idea of learning a “step-by-step, paint-by-numbers, follow-the-process” process that would finally…
Read MoreThe LaunchFlow Method: 5 “Flows” to Easy, Fun, and Profitable Launches
If you’ve ever launched in your business before, you know that there’s a lot that goes into it. Beyond the launch event itself (which is a huge project alone), there’s the creation of your offer, growing your audience, crafting the ideal timeline, and making sure that all of these pieces work together to produce a…
Read More4 Keys to Successful, Repeatable, and Sustainable Launches
If you’re a business owner that dreams of taking your business to the next level (I’m talking 6-7 figures and beyond), you probably already know that you must come up with a plan that can generate large cash infusions into your business at different times throughout the year. The online business world has quickly adjusted…
Read MoreHow Writing Launch Copy is a Lot Like Gestating a Child
When I was pregnant with my third baby, I wrote copy for a launch that ultimately raked in $4 million dollars. If you’re a working mom, you get why this was kind of a big deal. And if you’re a copywriter and a mom, you have an inkling as to the kind of craziness that…
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